N.E. Murphy

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Hi, my name is Nina.

I’m a marketing professional with a background in strategy and a growing focus on marketing analytics.

After earning my Bachelor’s of Business Administration in Marketing, I started my career in content creation. There, I learned that great marketing comes from understanding your audience.

I’m actively building expertise in data analysis, marketing metrics, and web development, combining technical know-how with a marketer’s perspective. I’m especially interested in how analytics connects with changing fields like artificial intelligence, cybersecurity, and renewable energy. Industries where innovation depends on turning complex information into actionable insights.

My goal is to grow into a marketing analyst role where I use data to bridge the gap between strategy and action, helping organizations understand not just what’s happening, but why, and providing insight on how to move forward.

This site is where I share my projects, research, and career journey as I progress as a professional.

If there’s more you’d like to learn about my work, don’t hesitate to reach out. Find me on LinkedIn!

Latest Posts

Espresso vs. Cold Brew: A Barista’s Guide to Two Very Different Brews

Espresso vs. Cold Brew: A Barista’s Guide to Two Very Different Brews

Espresso vs. cold brew: what’s the difference? A barista’s guide to two different coffee experiences.

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My Journey into Marketing Analytics

My Journey into Marketing Analytics

The power of storytelling is not limited to words alone. Numbers tell stories that can often only be seen in the right light, and a good marketing analyst knows how to present the numbers to draw out the message within. I have always been a creative person, but data makes more sense to me than shapes or colors. Without hard data, running a business and […]

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Coffee, Code, and Career Goals: My Next Chapter in Marketing Analytics

Coffee, Code, and Career Goals: My Next Chapter in Marketing Analytics

When I graduated with a Bachelor of Business Administration in Marketing, I knew I wanted to build a career that combined creativity, information, and purpose. Three years later, that idea has taken me in a new direction— toward marketing analytics. Clarity Behind the Counter Today, I work as a barista. A role that, at first glance, might seem far removed from marketing analytics. But this […]

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